This week I learned about SEO's (search engine optimization) and how important social media can be in helping improve SEO's. From this weeks reading's and articles I learned that social media isn't just about making and posting content it also can be helpful in connection with your business plan to make that information or content searchable and tractable which in turn will lead people to my website and help get more traffic. I like that it is a free cost wise to promote my online business. I also learned more about what Google Analytics can do to help me know which social media sites are most effective for my online business. That is going to be an effective time saving tool. This week I also learned how to make a social media plan so that I know what to do and when and how to gather information to know if my plan is being effective. I have not appreciated social media in the past for what it can do to improve a websites performance. Now when I look at reels or post and see links to sites I realize how many people that post content are doing it to help improve traffic to their own online business or connect you to someone else’s business. That is a great tool to have I am looking forward to learning how to improve my own social media campaign.

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